Sainsbury's
To promote the new Sainsbury’s store opening in Henley Scootermedia was adopted to raise awareness and drive footfall into the new store.
Throughout the campaign duration the promotional riders drove around & parked up at key locations to distribute leaflets and encourage the public to visit the store.
Givenchy Pi Neo
Sampling campaign supporting the exclusive Harrods launch of Givenchy's new male freagrance Pi Neo. Look Media provided 3 scootermedia units with drivers profiled to match the positioning of Pi Neo.
The promotional teams engaged shoppers and offered them a free sample and the opportunity to try the scent before directing them inside to the in-store sales team.
Look Media also laid chalk stencils at key locations in Knightsbridge the day before the sampling activity to raise awareness of the new scent.
Haymarket Shopping Centre
Three scooter riders rode around key areas in Leicester promoting the Haymarket Shopping Centre's search for every day shoppers to star in their next advertising campaign.
The team parked the bikes displaying the billboards in high foot fall areas around the Shopping Centre, Central Clock Tower and High Cross Centre & distributed a large number of leaflets over a weekend in April 2009.
GWR Bristol Radio
Look Media were commissioned to use scootermedia to raise awareness of the new breakfast show: Bush & Troy's Tossers and encourage listeners to tune in.
We targeted Bristol city centre during the morning rush hour over 1 week. The scooters were set up to broadcast the radio show whilst we added to the impact by affixing devil horns or angel wings to our promotional riders.
Head
Head used the Scootermedia service to promote their range of sporting equipment and apparel in Korea.
BMW - Sydney
Scootermedia were used to drive awareness of a local BMW dealership in Sydney; illustrating the flexibility and targeting ability of this media format.
Grolsch
Grolsch used Scootermedia to target students in and around bars and pubs in key high street locations.
American Express
American Express used Scootermedia to raise awareness of a new product on the UK streets during the 2008 Summer season.
Setanta Sports
Scootermedia enabled Setanta to target sports fans of various specified demographics as part of their focussed launch strategy.
Lipton Ice Tea - Summer in the City Campaign
Lipton Ice used a fleet of 9 scooters over a 4 week period throughout London to target lunching office workers during the 2008 summer.
